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Twitter Data in The Race for Context: A Case Study

August 25, 2015 posted by Sabah

Tags: Industry Trends, Twitter, Belief, Big Data, Variety, Social Media Data

Businesses large and small have been using Twitter as a means of engaging and communicating with consumers. Just by visiting Twitter and searching for some of the big name brands such as: Nike, Google, Samsung or HSBC reveals that they have multiple Twitter accounts, often dedicated to countries, brands and products.

DataShaka At Conversion Thursday

July 17, 2014 posted by Phil

Tags: Agile, Industry Trends, Events, Belief, Beliefs, Big Data

As part of DBi’s Conversion Thursday, we were invited to share our thoughts on how Big Data is part of a bigger picture involving everyone within an organisation. This coincides with the release presentation of a recent NESTA report about the challenges UK business face hiring for data roles.

How to DAT (Data Acceptance Test) - Ensuring Data Validity

Having been working hard to make it easier for our clients to check the validity of their data, I wanted to share some thoughts on our process. This blog post follows on from a previous post “Why DAT is Important”

Big Data in 2014 - A Necessary Update

June 20, 2014 posted by Lennard

Tags: Non-Techie, Trends, Big Data, 3Vs, Data, Variety

Whether you hate the phrase or not, Big Data is here to stay. The Guardian has even created a special section for it. That must mean it has a future, right? Well, with this in mind, I have taken a look at how the idea of Big Data came about and what has changed since its incarnation.

Why Do We Have To Dig Value Out Of Data?

April 04, 2014 posted by Phil

Tags: Insight, Trends, Value, Techie, Beliefs, Big Data, Data

What do we want? VALUE!

When do we want it? After 6months when the schema has been redesigned. (Said no user, ever)

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